This article highlights BGaming’s remarkable success with its innovative crash game, Avimasters. Here’s a summary of the key information:
Game Overview:
- Avimasters is a unique crash-style game developed by BGaming that was launched in July 2024
- Unlike traditional crash games, it subverts player expectations by focusing on safely landing a plane rather than avoiding a crash
- The game incorporates physics-based mechanics for an engaging and intuitive experience
Success Metrics:
- Achieved viral success with 500 million views on TikTok
- Approximately 200 new videos featuring the game are posted on TikTok daily
- Experienced a 740% increase in new players over the past five months
- Continues to show consistent week-on-week growth in new players
Strategic Impact:
- Has become one of BGaming’s most successful titles
- Helped establish BGaming as a leading voice in the casual gaming space
- Assisted BGaming’s partners in attracting millions of customers
- BGaming refers to the game as a “banger” due to its record-setting performance
Executive Commentary:
- Kate Puteiko, BGaming’s CMO, expressed that the game’s success exceeded their initial expectations
- She highlighted both the viral popularity and strategic value of the game
- Puteiko mentioned that BGaming will showcase the game at SBC Lisbon in September
Future Plans:
- BGaming plans to feature Avimasters at the upcoming SBC Lisbon event in September
- The company will discuss the success of this unique crash game at the event