Major Market Expansions & Partnerships

1. North America Growth Surge

   • DraftKings launched Golden Nugget Online Casino in Ontario (its first non-US market), offering 2,000+ slot titles
   • Octoplay partnered with Rush Street Interactive (BetRivers) in New Jersey, expanding on previous collaborations in Ontario and Mexico
   • Fanatics Sportsbook entered Kansas as its 14th US state, featuring celebrity-endorsed campaigns with Livvy Dunne

2. European & African Penetration

   • EGT Digital expanded in Tanzania with Bangbet (following Kenya/Nigeria success)
   • CT Interactive secured Latvian licensing for 60 titles, featuring Hot Luck jackpot system and Bonus Buy mechanics
   • Greentube strengthened its South African presence via Hollywoodbets, deploying its Mynt platform
   • 3 Oaks Gaming partnered with Romania’s Don.ro (Soft2Bet), adding to existing WINBET collaboration

3. Latin American Focus

   • SOFTSWISS released a comprehensive iGaming report covering 19 LatAm markets, following certifications in Brazil and Peru
   • Multiple suppliers (including CT Interactive and EGT Digital) identified the region as critical for global growth

Product Innovation & Engagement Tools

1. Game Mechanics Evolution

   • BGaming’s Avimasters redefined crash games with “safe landing” mechanics, achieving 500M TikTok views and 740% player growth
   • Inspired Entertainment launched officially licensed virtual sports (V-Play NHL, NBA Re-Play, Re-Play eSports) with bet365
   • Tipico introduced “Million” promotion with €1M top prize and transparent payout tiers

2. Retention Technologies

   • Evoplay deployed engagement tools including a €2.5M network promotion
   • Fanatics emphasized FanCash rewards, Fair Play protection, and Gameday Guarantee in new campaigns
   • Greentube’s Mynt platform enhanced stability with RGS tech for Hollywoodbets

Regulatory & Compliance Developments

1. Crackdowns & Black Market Challenges

   • Hong Kong police arrested 208 in illegal gambling raids, seizing $90K; operators evolved with QR payments and referral-only entry
   • Slovakia’s “Black Book” report revealed 23.7% of players use illegal sites, with 13.1% bypassing self-exclusion registers
   • Recommended solutions: Payment blocking, public awareness, and stable licensed operator conditions

2. Licensing Progress

   • Evoplay obtained AGCO license for Ontario entry
   • 3 Oaks Gaming secured Malta Gaming Authority license
   • SOFTSWISS became Brazil’s first certified iGaming software provider

Industry Events & Recognition

• SBC Summit 2025 will host the First Pitch competition with 5 finalists (AIstats, Betpass, ChatBet, LiveDuel, Nandemo Draft Co.) vying for €90K+ prize package
• Judges include executives from Soft2Bet, Sharp Alpha, and Velo Capital Partners
• BGaming and Evoplay plan to showcase successes (Avimasters, Ontario entry) at SBC Lisbon

Key Strategic Trends

1. Celebrity & Influencer Marketing
   Fanatics’ Livvy Dunne partnership and BGaming’s organic TikTok success highlight viral marketing’s impact.

2. Hyper-Localized Content
   Suppliers like CT Interactive (Latvia) and 3 Oaks Gaming (Romania) tailor games to regional preferences.

3. Cross-Vertical Integration
   Companies like Rivalry (sports/esports betting + casino) and DraftKings (sportsbook + casino) bundle offerings.

4. Responsible Gambling Tech
   Tools like self-exclusion (Slovakia) and Fair Play protection (Fanatics) address regulatory demands.